Social Values and Community Presence

Tovali Soft Drinks has been situated at its current location since 1959,  close to the centre of the historical town of Carmarthen. We believe in keeping our manufacturing roots within the heart of the town, coupled with having the best soft water which contributes to the sumptious taste and overall quality of our products. 

Our building is a little tardis, whereby we pack a lot of activities under one roof to create our squash and cordial ranges. We often get people walk alongside our building externally commenting on the gorgeous fruit smells that emanate whilst we create our magical products! 

We are delighted to work with schools and community groups so that Welsh manufacturing is kept alive, we contribute to the value of Welsh products within the overall food and drink industry, as part of enabling customers to buy Welsh as part of their shopping experience and to buy ‘local’.

Our team are local employees, a number having worked with our team for over 30 years.

In late 2023 we agreed as a Team that reducing Food poverty would be an area that we would like to support, we proactively partnered with Fareshare Cymru in an effort to donate squash / cordials on a regular basis each year. Fareshare Cymru despatch our products to Community groups, families, after school clubs so that everyone has an opportunity to get re-hydrated and to enjoy a nice glass of squash.

Whilst for the majority of society access to a bottle of squash is a given, for some it’s a pure luxury, we want everyone to share our magical quality squash and cordial products.